{"id":11352,"date":"2019-11-12T13:31:58","date_gmt":"2019-11-12T11:31:58","guid":{"rendered":"https:\/\/blog.esmt.berlin\/voices\/?p=11352"},"modified":"2019-11-12T14:43:13","modified_gmt":"2019-11-12T12:43:13","slug":"entrepreneurship-and-innovation-from-art-to-technology","status":"publish","type":"post","link":"https:\/\/blog.esmt.berlin\/voices\/entrepreneurship-and-innovation-from-art-to-technology\/","title":{"rendered":"Entrepreneurship and innovation: from art to technology"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Phuong Tran&nbsp;Thi&nbsp;Thuy graduated with an MBA from ESMT Berlin in 2018. Before starting the MBA program, Phuong already had experience in setting up her own company&nbsp;<a href=\"https:\/\/mythuatbui.edu.vn\/\" target=\"_blank\" rel=\"noreferrer noopener\">My Thuat Bui<\/a>&nbsp;in Vietnam.&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cMy Thuat Bui is a unique fine art community in Vietnam engaging art teachers and \u201cordinary\u201d art lovers in a common home. Our mission is to support ordinary people who love drawing and painting, to pursue their dream of becoming non-professional artists.\u201d&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/blog.esmt.berlin\/voices\/wp-content\/uploads\/2019\/11\/My-Thuat-Bui-1-506x419.jpg\" alt=\"\" class=\"wp-image-11356\" width=\"553\" height=\"458\" srcset=\"https:\/\/blog.esmt.berlin\/voices\/wp-content\/uploads\/2019\/11\/My-Thuat-Bui-1-506x419.jpg 506w, https:\/\/blog.esmt.berlin\/voices\/wp-content\/uploads\/2019\/11\/My-Thuat-Bui-1-300x248.jpg 300w, https:\/\/blog.esmt.berlin\/voices\/wp-content\/uploads\/2019\/11\/My-Thuat-Bui-1-768x636.jpg 768w, https:\/\/blog.esmt.berlin\/voices\/wp-content\/uploads\/2019\/11\/My-Thuat-Bui-1.jpg 960w\" sizes=\"auto, (max-width: 553px) 100vw, 553px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">After 5 years, the company has created 50 jobs for art teachers, served 10,000 students, and organized 5&nbsp;exhibitions for non-professional artists in Vietnam.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">One of the company&#8217;s proudest achievements has been &#8220;changing the mindset of ordinary people about learning art.\u201d&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/blog.esmt.berlin\/voices\/wp-content\/uploads\/2019\/11\/IMG_3770-506x337.jpg\" alt=\"\" class=\"wp-image-11360\" width=\"564\" height=\"376\" srcset=\"https:\/\/blog.esmt.berlin\/voices\/wp-content\/uploads\/2019\/11\/IMG_3770-506x337.jpg 506w, https:\/\/blog.esmt.berlin\/voices\/wp-content\/uploads\/2019\/11\/IMG_3770-300x200.jpg 300w, https:\/\/blog.esmt.berlin\/voices\/wp-content\/uploads\/2019\/11\/IMG_3770-768x512.jpg 768w\" sizes=\"auto, (max-width: 564px) 100vw, 564px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cI\u2019m proud to have been the co-founder and CEO of My Thuat Bui before my personal study journey at ESMT. That milestone then step-by-step transformed the company from an early-stage start-up without clear orientation, to become a business with a clear development strategy, appropriate organizational structure, and strategic product portfolio.\u201d&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"text-align:left\">After the MBA, Phuong pursued her passion for education and innovation by applying for a job at the <a href=\"https:\/\/teky.edu.vn\/\">Teky Academy<\/a> in Vietnam. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cMy experience and achievements at My Thuat Bui not only helped me in landing the position at Teky,&nbsp;but also supported my job. Both&nbsp;companies&nbsp;are private education businesses which require specific market insight, networking, personal expertise,&nbsp;and knowledge.&nbsp;Needless to say, the&nbsp;experience at my own start-up&nbsp;particularly&nbsp;inspired me to continue&nbsp;my&nbsp;work in education and choose Teky&nbsp;as the next destination of my career path.\u201d&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Teky&nbsp;was founded&nbsp;in 2016 by&nbsp;Lan Huong Dao&nbsp;to create a technology academy for children to learn how to code. The academy aims&nbsp;to prepare Vietnamese&nbsp;children&nbsp;with the&nbsp;necessary knowledge and skills to be ready for Industry 4.0 and&nbsp;to encourage them to pursue&nbsp;future careers&nbsp;as&nbsp;techno-entrepreneurs.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cVietnam is hungry for&nbsp;an&nbsp;education revolution because of the poor management and obsolescence of&nbsp;the&nbsp;public education system. Vietnamese students are falling behind their counterparts in developed countries in&nbsp;terms of&nbsp;learning conditions, curriculum, study equipment,&nbsp;and&nbsp;teacher quality, etc. That\u2019s the reason why private schools, academies, English learning centres, e-learning platforms,&nbsp;and&nbsp;EdTech, etc.&nbsp;are&nbsp;becoming&nbsp;so popular in my country.&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The bright vision and the social impact of Teky Academy was one of the biggest reasons&nbsp;calling&nbsp;me to go back home. I&nbsp;have always pursued&nbsp;my personal interest in&nbsp;the&nbsp;education revolution&nbsp;in my country, which many&nbsp;of my&nbsp;ESMT colleagues know. In October 2018 while still looking for job in Berlin, I was thrilled to learn about Teky and decided to join this start-up even though&nbsp;I was&nbsp;starting&nbsp;in&nbsp;a small role in the organization, just because I believe in its capability to drive changes in Vietnam.\u201d&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/blog.esmt.berlin\/voices\/wp-content\/uploads\/2019\/11\/Teky-lab-506x337.jpg\" alt=\"\" class=\"wp-image-11364\" width=\"565\" height=\"376\" srcset=\"https:\/\/blog.esmt.berlin\/voices\/wp-content\/uploads\/2019\/11\/Teky-lab-506x337.jpg 506w, https:\/\/blog.esmt.berlin\/voices\/wp-content\/uploads\/2019\/11\/Teky-lab-300x200.jpg 300w, https:\/\/blog.esmt.berlin\/voices\/wp-content\/uploads\/2019\/11\/Teky-lab-768x512.jpg 768w\" sizes=\"auto, (max-width: 565px) 100vw, 565px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Phuong now works as the&nbsp;Partnership Manager&nbsp;at&nbsp;Teky, responsible for the collaboration programs with schools throughout Vietnam, to deliver technology courses and to organize tech competitions for students on a national level.&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cAlthough I am still quite young, to meet and negotiate with school leaders, I use my expertise and knowledge from the MBA program, developing my own strategy to target the right group of schools who are open to advance programs and ready for change. By understanding our partner\u2019s needs, problems, and resource constraints, I have brought the best solutions to our partners, resulting in a total of&nbsp;seven&nbsp;schools in Ha&nbsp;Noi&nbsp;and Ho Chi Minh City, implementing&nbsp;Teky\u2019s&nbsp;Robotics and Coding Clubs for their students.&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Teky is on the road to becoming the best chain of&nbsp;five-star technology labs with the most modern tech equipment, professional teachers, a well-designed curriculum, and an inspiring learning environment for Vietnamese children. In the future, we will use e-learning and EdTech to deliver our programs with better prices, additional locations, and to more students&nbsp;from&nbsp;different financial&nbsp;backgrounds&nbsp;in order to create equality in education.\u201d&nbsp;&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"mh-excerpt\"><p><span class=\"rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\"><\/span> <span class=\"rt-time\">3<\/span> <span class=\"rt-label rt-postfix\">min read<\/span><\/span> Phuong Tran&nbsp;Thi&nbsp;Thuy graduated with an MBA from ESMT Berlin in 2018. Before starting the MBA program, Phuong already had experience in setting up her own <a class=\"mh-excerpt-more\" href=\"https:\/\/blog.esmt.berlin\/voices\/entrepreneurship-and-innovation-from-art-to-technology\/\" title=\"Entrepreneurship and innovation: from art to technology\">[&#8230;]<\/a><\/p>\n<\/div>","protected":false},"author":2,"featured_media":11368,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[732,736,768,258],"tags":[624,360,892,23,183],"ppma_author":[1283],"class_list":["post-11352","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-alumni","category-careers","category-degree-programs","category-mba","tag-alumni","tag-entrepreneurship","tag-innovation","tag-mba-life","tag-startup"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Entrepreneurship and 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